Guide
Workflow Manual
A chronological, beginner-friendly walkthrough of how to take an idea from raw hunch to evidence-backed decision inside ValidationOS.
How to use this manual
Work through the ten steps in order the first time. After that, return to whichever step matches what an idea needs next.
- Every step has an intent, a short list of actions, and a clear output.
- Human-in-the-loop. No automated outreach. Public website fetching respects robots.txt. ValidationOS will never send outreach, log into third-party platforms, scrape social platforms, or create prospects without your approval.
- The Recommended first sprint is a realistic target volume for your first validated idea.
The ten steps
From framing an idea to exporting a founder brief.
- Output: A clear idea record.Step 1
Frame the Idea
Write down what you think the problem is and who has it, before you go looking for evidence.
- Define the problem in one or two sentences.
- Name the specific audience you believe feels the pain.
- State a falsifiable hypothesis you can test.
- Output: An evidence-backed understanding of the pain and competitors.Step 2
Build the Evidence Base
Replace your assumptions with public, verifiable evidence about the pain and the existing alternatives.
- Add research sources (articles, reports, forum threads, competitors).
- Analyze each source so its claims and signals are extracted.
- Regenerate the validation report to consolidate what you have learned.
- Output: A prioritized prospect list.Step 3
Find the Right Prospects
Build a small, focused list of real businesses or people who likely have the problem.
- Generate a prospect search plan from the idea criteria.
- Use prospect discovery, CSV import, or manual entry to add candidates.
- Score prospects so the highest-fit ones rise to the top.
- Output: Real outreach activity without automation risk.Step 4
Run Human Outreach
Reach out personally. ValidationOS never sends messages for you — it only helps you prepare them.
- Draft messages tailored to each prospect.
- Review and edit drafts in the outreach review queue.
- Manually send the messages from your own inbox or platform.
- Output: Structured evidence from real buyers.Step 5
Capture Buyer Feedback
Turn every reply and interview into structured evidence you can learn from.
- Log replies as they come in.
- Analyze validation responses to extract pain signals and objections.
- Add interview notes from any live conversations.
- Output: Pricing evidence and willingness-to-pay signals.Step 6
Test Willingness to Pay
Move beyond 'this is interesting' to whether anyone will actually pay.
- Generate pricing tests aligned to the value you would deliver.
- Ask pricing questions in interviews or follow-up messages.
- Analyze the results for honest price signals, not polite ones.
- Output: Evidence-based experiment decisions.Step 7
Run Experiments
Design small, measurable experiments that can falsify the riskiest assumptions.
- Create experiments with a clear hypothesis and success metric.
- Track results as they come in.
- Analyze the outcome and write down what you learned.
- Output: A disciplined decision.Step 8
Decide What to Do
Use the evidence — not your enthusiasm — to choose the next move.
- Walk through the validation checklist.
- Generate a decision memo that summarizes the evidence.
- Choose Kill, Park, Test, or Build.
- Output: A small, testable product scope.Step 9
Scope the MVP
If you are moving forward, define the smallest thing that can keep proving or disproving the idea.
- Generate an MVP scope from the validated pain and outcomes.
- Identify must-have features.
- Explicitly mark excluded features so scope does not creep.
- Output: A clean summary of evidence and next steps.Step 10
Export the Founder Brief
Package what you have learned for your own future reference, a co-founder, or an advisor.
- Generate the founder brief.
- Copy the Markdown.
- Share or archive it alongside the idea.
Recommended first sprint
Realistic targets for the first validated idea. Hitting these numbers usually produces enough evidence to make a confident Kill / Park / Test / Build decision.
- Prospects collected
- 25
- Prospects scored
- 15
- Messages drafted
- 10
- Messages manually sent
- 10
- Replies logged
- 5
- Interviews requested
- 3
- Interviews completed
- 2
- Pricing test run
- 1
- Decision memo generated
- 1
- Founder brief generated
- 1
Safety and compliance principles
These rules are baked into ValidationOS. They keep your outreach honest and your evidence trustworthy.
- Human-in-the-loop. No automated outreach.
- No logging into third-party platforms. No scraping social platforms.
- Public website fetching respects robots.txt. No paywall, CAPTCHA, or auth bypass.
- Human review before creating prospects or research sources.
- Outreach is manually reviewed and manually sent — you press send, not the app.
- Separate evidence from assumptions in every record.